As we approach the last days of 2019, we at Antigo Zeon want to take a moment and say THANK YOU to all the wonderful people and companies we have had the pleasure of working with this year.
It was a big year for us, filled with many challenges and exciting opportunities. We started the year with the formation of our new company, Antigo Zeon, built on the creativity and expertise of Antigo Sign and Display and Zeon Corporation. Our goal was to combine the two companies’ immense creativity, commitment to quality, dedicated customer service and domestic production capabilities into one industry leader that is greater than the sum of its parts.
While it was not an easy venture, we close out the year with a great sense of gratitude, accomplishment and excitement toward the future. Thanks to the hard work of our team and the support of you, our valued friends and customers, we are going into 2020 better than ever and with an unrivaled capability to help our clients STAND OUT in an increasingly competitive market.
In addition to the changes we saw as a company, there were also huge shifts in some of the markets we serve.
Craft breweries are facing significant challenges with more than 7,400 breweries battling in the most competitive beer market seen in decades. There is still room for success, but brands must be more strategic and thoughtful in their approach and their expenditures.
Meanwhile, the cannabis and hemp industry is booming with the help of several huge developments. The legalization of hemp with the passage of the Farm Bill this year opened the door to national sales of hemp and CBD products. As a result, there has been a huge expansion of offerings from lip balm to CBD seltzers in endless retail locations from grocery to shoe stores.
As for THC brands, the legalization of marijuana in more states means more local brands emerging and more acquisitions and expansions of brands looking to grow in new markets. It’s still very early in this industry’s predicted lifespan, but we’re already seeing a shift from “wild west” mentality to more strategic and purposeful spending and business growth among key players.
As we look at the year ahead, there is much to look forward to and much to be grateful for. Thank you all for your continued support. We hope you have a wonderful holiday season and a happy new year!
The Antigo Zeon Team